Corporate conflicts don't stay behind closed doors the way they used to — media coverage now puts disputes between companies in full public view. That visibility is exactly why most organisations would rather negotiate with a rival than get dragged into long, disruptive court battles, and why every serious company builds a team of skilled negotiators to win those disputes with the least possible loss.

This Arab British Fellowship Training Academy training course studies negotiation management methods in depth, giving participants hands-on, academically grounded experience in the specialism of negotiation management and how to apply its methods professionally.

By the end of this course, participants will be able to:

• Apply the competitive negotiation methodology and a range of negotiation techniques.
• Repel verbal attacks from the opposing negotiating team and identify their most important weaknesses.
• Identify the most important strategies for negotiating effectively, and resolve tendencies and differences through negotiation.
• Manage a company's negotiation and public relations departments, and work within teams to solve problems.
• Build cross-cultural communication skills for international business and reach company goals through negotiation with minimal loss.

Who should attend?

• Managers of large and medium companies facing disputes.
• Employees of commercial and industrial companies and institutions with diverse activities.
• Supervisors of departments dedicated to negotiation and external relations, and managers of public relations departments.

Module 1: Defining the Specialism

• The academic definition of negotiation management as a specialism.
• The origin of negotiation and how the field came to be.
• The main foundations that negotiation management is built on.

Module 2: Strategy and Technique

• Studying the most famous strategies in negotiation management.
• Identifying different negotiation techniques and using negotiating capacity to resolve conflict.
• A comprehensive study of the negotiation methods that consistently succeed.

Module 3: Reading the Other Side

• Dealing with different personality types and identifying their weaknesses (workshop).
• Handling personal anger and the anger of others during negotiation.
• The skill of good listening, and the key weaknesses that can undermine a negotiation's success.
• The latest tactics used in successful negotiation.

Module 4: Putting It Into Practice

• Mastering the most important methodologies and the best ways to get value from a negotiation.
• Managing the techniques and concepts behind applying negotiation methods, plus common problems and creative solutions for them.
• Planning effective ways to achieve your goals, reinforced with hands-on workshop practice.
• Reviewing real examples of successful negotiation (videos and global case studies) and discussing practical case studies from British universities.