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Dubai 5 October 2026
Training Programme

Business Etiquette and Professional Protocol: A Practical Training Course for the Modern Workplace

1Summary

A single handshake, a poorly worded email, or an awkward moment at a business lunch can shape how colleagues, clients, and partners see a professional long after the meeting ends. In corporate and international settings, technical skill alone rarely carries a career forward — how people communicate, dress, and conduct themselves matters just as much.

This training course equips participants with the practical etiquette and protocol skills needed to move confidently through corporate and cross-cultural environments, from the first handshake to the closing line of a business email, so they can build a professional image that earns trust wherever they work.

2Objectives and target group

Course Objectives

By the end of this training course, participants will be able to:

  • Build a confident, professional presence through proper introductions, dress, and body language.
  • Communicate clearly and professionally, both verbally and in writing (letters and emails).
  • Handle dining and social business occasions with polished, appropriate manners.
  • Adapt behaviour and communication style across different cultural business contexts.
  • Build and sustain professional networks without compromising professionalism.
  • Conduct themselves appropriately in meetings, negotiations, and formal workplace discussions.

Target Audience

  • Professionals who want to sharpen their corporate etiquette.
  • Executives and managers operating in international business settings.
  • Employees who regularly take part in meetings, networking, and formal events.
  • Entrepreneurs and business owners polishing their professional image.
  • Customer-facing staff who need strong business communication skills.

3Course Content

  • Module 1: First Impressions and Professional Presence

    • Proper handshakes, introductions, and addressing people with titles and respect.
    • Self-introduction and introducing others professionally.
    • Formal, semi-formal, and casual business attire.
    • Choosing the right attire for meetings and professional settings.
  • Module 2: Communicating with Confidence

    • Verbal and non-verbal communication techniques.
    • Active listening and professional speaking skills.
  • Module 3: Business Correspondence and Digital Etiquette

    • Writing professional emails and business letters.
    • Common etiquette mistakes to avoid in written communication.
  • Module 4: Dining and Social Etiquette in Business

    • Table manners and dining dos and don’ts.
    • Business meal etiquette across different cultural settings.
  • Module 5: Navigating Cross-Cultural Business Environments

    • International business customs and traditions.
    • Adapting to different cultural communication styles.
  • Module 6: Building and Sustaining Professional Networks

    • Strategies for effective networking and making connections.
    • Maintaining professional relationships in the workplace.
  • Module 7: Meetings, Negotiations, and Workplace Protocol

    • Proper conduct during meetings, negotiations, and formal discussions.
    • The core principles of business protocol and workplace decorum.

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Business Etiquette and Professional Protocol: A Practical Training Course for the Modern Workplace