Logistics as a Value Driver: Customer Satisfaction Training Course
1Summary
Two companies can sell an identical product at the same price, yet one keeps its customers coming back while the other loses them to a competitor. The difference is often not the product at all — it is how reliably the logistics behind it delivers, and how much value that reliability adds along the way.
This course, delivered by the Arab British Fellowship Training Academy, unpacks that connection: what added value actually means in a production and supply context, how logistics functions — inventory, supply chains, materials management, risk handling — feed into it, and how a logistics team can be managed deliberately to raise both customer satisfaction and the value a company captures from its own operations.
2Objectives and target group
What You'll Be Able to Do After This Course:
- Advise on short- and long-term maintenance-related logistics activities.
- Contribute directly to a company's competitive position through logistics performance.
- Use logistics operations to build customer value in line with service-quality and cost targets.
- Work with past, current, and projected data to guide logistics decisions.
- Track logistics service plans to protect service quality while controlling cost.
- Take direct oversight of a company's materials purchasing.
Who Should Attend:
- Logistics managers, executive coordinators, and materials managers.
- Warehouse managers, supervisors, and staff.
- Directors, owners, and general managers of commercial and industrial companies.
- Internal audit and financial control staff.
- Anyone building a career in logistics or financial auditing.
3Course Content
Module 1: The Business Case for Logistics
- The concept, definition, and basics of logistics
- Types of logistics
- Supply and support processes defined
- Why the logistics function exists in modern enterprises
Module 2: Added Value — What It Is and Where It Comes From
- The concept of added value and why it matters
- How added value contributes to raising company profits
- The link between logistics performance and value creation
Module 3: Turning Logistics Into Customer Satisfaction
- Achieving customer satisfaction through better use of logistics management
- Customer relationship management fundamentals
- Understanding buying behavior and analyzing customer value
Module 4: Keeping the Engine Running — Inventory and Materials
- Inventory definition, types, and timing
- Regulatory procedures for inventory and inventory reports
- Materials management: overview, importance, planning, and effective control
Module 5: Managing the Chain
- Supply chain management fundamentals
- How logistics services management relates to a company's overall growth
Training Format
- Group training
- Individual training
- Field training
- Theoretical training in the Academy's dedicated halls
Course Dates and Venues
- Courses run in Egypt, Jordan, Malaysia, Turkey, the UK, France, Italy, Germany, Sweden, Austria, and Denmark, in addition to Australia and the United States, at a time and place that fits your schedule.
What You Receive
- An accredited certificate from the Arab British Fellowship Training Academy upon completing the course.