Print-ready copy — print it or save it as PDF
Back
Dubai 5 October 2026
Training Programme

Training Course in Building a Total Quality Management Strategy

1Summary

Markets rarely forgive inconsistent quality for long — customers compare, competitors improve, and standards keep rising. Total Quality Management strategies exist to keep an organization ahead of that curve, and this course gives participants a working strategy, not just a set of definitions.

The program covers how to embed quality into strategy, culture, and daily operations, from process analysis and statistical tools to risk management, international standards, and customer-facing improvement. Participants leave with the ability to set up a dedicated team that tracks production, reports to management, and keeps quality improving rather than just maintaining it.

2Objectives and target group

Who Should Attend?

  • Quality managers and supervisors.
  • Continuous improvement staff.
  • Operations management professionals.
  • Project leaders and managers.
  • Students and graduates of engineering, management, and administrative sciences.

Knowledge and Benefits:

After completing the program, participants will be able to master the following:

  • Explain the concept of total quality and its role in organizational performance and customer satisfaction.
  • Apply the principles and foundations of total quality management.
  • Use TQM tools and techniques, including process analysis, statistical control charts, and continuous improvement methods.
  • Apply total quality strategies across different industries and sectors, including services and manufacturing.
  • Explain the role of leadership and management commitment in building a supportive quality culture.

3Course Content

  • Module 1: Why Total Quality Starts with Leadership, Not Paperwork

    • Role of leadership in adopting and driving quality
    • Building a quality culture across the organization
  • Module 2: From Traditional Quality to Total Quality

    • Evolution of quality management over time
    • Differences between traditional and total quality approaches
  • Module 3: Strategic Quality Planning

    • Setting a vision and objectives for quality
    • Integrating quality into the overall strategic plan
  • Module 4: TQM Tools and Process Analysis

    • Process maps, cause-and-effect analysis, and statistical tools
    • Identifying weaknesses and designing improvement plans
  • Module 5: Performance Management and Risk in a Quality System

    • KPIs linking performance to organizational quality
    • Identifying and managing quality-related risks
  • Module 6: Global Standards, Audits and Accreditation

    • Key international standards such as ISO 9001
    • Conducting internal audits and following up on recommendations
  • Module 7: Leading and Motivating Quality Teams

    • Leadership's role in reinforcing a quality culture
    • Forming and managing cross-functional quality teams
  • Module 8: Customer Satisfaction and Complaint Management

    • Measuring satisfaction and using feedback for improvement
    • Turning complaints into improvement opportunities
  • Module 9: Continuous Improvement and Long-Term Excellence

    • Kaizen and the PDCA cycle in practice
    • Connecting total quality to the EFQM excellence model for sustainability

Please enter your details to download the file

Training Course in Building a Total Quality Management Strategy