Ask any manager what the hardest part of their job is, and "giving an honest performance review" is usually near the top of the list. Yet the link between how well individual employees perform and how well the whole company performs is direct and measurable — which is exactly why this Arab British Fellowship Training Academy course treats performance management as a practical skill for supervisors, not an annual paperwork ritual.

The course frames performance management as a flexible, ongoing cycle rather than a rigid set of tasks: agreeing on performance and development goals, managing performance throughout the year, and reviewing results before the cycle begins again. Within that cycle, direct managers play the central role, and participants will walk through the concrete steps of planning, execution, follow-up, and review that make the system work in practice.

Who Should Attend?

• Team leaders and managers within HR departments.
• Business partners and employees responsible for organisational performance.
• Graduates and anyone interested in this field.

Programme Objectives

By the end of the course, participants will be able to:

• Explain performance management, including its definitions, benefits, objectives, and recent developments.
• Understand the steps of the performance-management cycle and how to run it.
• Develop tangible and intangible performance standards, including SMART goals.
• Coach effectively — understand the concept and the five steps of an optimal coaching session.
• Run effective performance-evaluation meetings and follow correct instructions and procedures.
• Identify ways to reward, motivate, and recognise employee performance.

Module 1: Performance Management — The Basics Everyone Skips

• Defining performance management and the cost of poor performance to an organisation.
• Objectives of performance management and key terminology.
• Overview of the annual performance cycle, shared responsibilities, and common mistakes.

Module 2: Setting Goals That Actually Drive Performance

• From vision and mission to strategy and performance standards.
• Key result areas, KPIs, and units of measurement.
• The difference between goals and objectives, and converting them using SMART.
• Measuring near-tangible factors such as competencies, behavioural indicators, and professional standards, including the importance of organisational values.

Module 3: Coaching as a Daily Management Habit

• Defining coaching and its core responsibilities.
• Focus and purpose of coaching, and key coaching skills.
• Elements of a good coaching session and the five steps to top performance.
• Role-play exercise: running a coaching session.

Module 4: Running the Performance Review Meeting

• Planning and preparing for performance evaluations, including logistics.
• Opening the meeting and discussing the evaluation in depth.
• Closing the meeting, manager and employee roles, and common evaluation mistakes.

Module 5: What Happens After the Review

• Time allocation for ongoing performance management.
• Recognising good performance and the methods used to appreciate employees.
• Diagnosing performance problems: categories, likely causes, system factors versus individual factors, and planning for improvement.