Arab British Fellowship Training Academy offers a course on Strategic Business management and Evaluation of the Strategic Plans, Policies and Analysis for anyone who wants to learn special skills in developing managerial work.

Administrative work within the company includes in its details a lot of works that will manage the work within the company (planning, monitoring, evaluation, follow-up implementation, analysis, coordination, public relations). And many other administrative works which concern about improving their performance by making the officials for business administration to do the administrative work in a better way.

And make it possible to plan strategically and set goals of the company and draw the necessary ways and tools within the system of the company in order to achieve organization goals.

Who Should Attend?

• Directors and owners of administrative and executive companies.
• Managers of business administration offices within companies.
• Directors of development and planning offices within companies and institutions.
• All employees working in the field of data and information analysis.
• All staff in the coordination offices of management and effective supervision.
• All employees in the field of evaluation and control and change policies of the company.

Knowledge and Benefits:

After completing the program, participants will be able to master the following:

• Management of the company's administrative and executive activities as well as the public relations work of the company.
• Strategic and administrative planning and thinking within the projects of development and modernization of the company.
• How to analyze and read the data and reports received by different offices and all internal transactions of the company and external.
• Strategic business management of long run planning for supporting modern information systems.

• Introduction to Strategic Business Management
  • Definition of strategic management and its importance.
  • Stages of strategy development in organizations.
  • Objectives and outcomes of strategic management.
• External environment analysis
  • PESTEL analysis (Political, Economic, Social, Technological, Environmental, Legal).
  • Competitive industry analysis using Porter's Five Forces model.
• Internal capabilities analysis
  • SWOT analysis (Strengths, Weaknesses, Opportunities, Threats).
  • Analysis of the organization's strategic resources and capabilities.
• Setting strategic goals
  • The process of setting smart and measurable strategic goals.
  • Determining the priorities and resources required to achieve goals.
• Developing strategic plans
  • Choosing appropriate strategies (growth, expansion, diversification, focus).
  • Determining the policies and procedures necessary to implement strategies.
• Evaluating strategic performance
  • Managing key performance indicators (KPIs).
  • Evaluating strategic performance and necessary adjustments.
• Innovation and strategic change
  • The importance of innovation in competitive strategy.
  • Managing strategic change processes and stimulating innovation within the organization.