Most organisations already have a strategy on paper. Far fewer can show how that strategy actually plays out on the ground, process by process, decision by decision. Closing that gap is what separates organisations that talk about excellence from the ones that actually achieve it.

This course from the Arab British Fellowship Training Academy gives participants a practical route from strategic planning to measurable business efficiency, using process mapping and the EFQM (European Foundation for Quality Management) model as the connecting thread. Through case studies and applied exercises, participants learn to translate strategic intent into everyday operational performance.

Who Should Attend?

• Business leaders and managers responsible for strategic direction
• Quality assurance and process improvement professionals
• Anyone involved in strategic planning or driving business excellence

What You Will Gain

• A solid grasp of strategic planning, process mapping and business efficiency principles, applied together rather than in isolation.
• The ability to build strategic plans that are actually aligned with organisational goals and resources.
• Skills to map key processes, spot improvement opportunities and eliminate inefficiency.
• Working knowledge of the EFQM Excellence Model and how to use it to drive organisational performance.
• Practical tools for turning EFQM principles into sustainable business results.

Module 1: Strategic Planning as a Driver of Business Excellence

• Why strategic planning matters for business success
• Overview of the EFQM Excellence Model and its key principles
• How strategic planning connects to organisational excellence

Module 2: Understanding Where You Stand

• Conducting external and internal environmental analysis
• Using SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis for strategic decisions
• Identifying strategic goals and objectives from the analysis

Module 3: Building the Strategic Plan

• Developing a strategic planning framework
• Establishing vision, mission and core values
• Setting SMART (Specific, Measurable, Achievable, Relevant, Time-bound) goals

Module 4: Mapping Processes and Aligning Them to Strategy

• Mapping organisational processes and value streams
• Aligning strategic goals with day-to-day operational activities
• Developing Key Performance Indicators (KPIs) to monitor progress

Module 5: The EFQM Model in Practice

• Understanding the EFQM Excellence Model criteria
• The RADAR logic: Results, Approach, Deployment, Assessment and Review
• Assessing organisational maturity and performance levels

Module 6: Leadership and Process Improvement

• The role of leadership in driving strategic execution
• Investing in training and development to build a high-performance culture
• Applying Lean and Six Sigma principles to optimise processes
• Identifying bottlenecks and waste in business processes

Module 7: Sustaining Excellence

• Applying for EFQM Excellence Awards and recognitions
• Embedding a culture of continuous improvement and learning
• Sharing successes and best practices across the organisation