Before any investor or business owner commits capital to a new venture, one question has to be answered first: is this project actually worth pursuing? Getting that answer wrong is one of the most expensive mistakes a business can make.

A feasibility study exists precisely to answer that question, by systematically collecting and analysing the data needed to judge whether a project can realistically succeed, before money is committed rather than after.

The Arab British Fellowship Training Academy offers this training course on the fundamentals of feasibility study for investment projects, giving participants the methods used to gather and analyse the information required to determine whether a project is viable.

Who Should Attend

• Project managers.
• Executives.
• Investors, entrepreneurs, and capital owners.

What Participants Will Take Away

• Why the feasibility study matters, and the stages it goes through.
• How to implement a project based on the results of different feasibility studies, and how the investment approval decision gets made.
• How to rationalise cost, make the most of available production capacity, and sustain labour productivity in line with the project’s theoretical objectives.
• How to decide whether or not to establish a commercial or investment project, based on available opportunities and preliminary and detailed feasibility studies.
• How to prepare a marketing and technical feasibility study and use it to shape the project.

Module 1: From Idea to Opportunity

• The concept of investment.
• Studying and screening investment opportunities.

Module 2: Building the Feasibility Study

• The feasibility study of investment: purpose and process.
• Technical feasibility study.
• Marketing feasibility study.

Module 3: Reaching the Investment Decision

• Final evaluation of the project based on the study’s findings.

Module 4: Putting the Project Into Motion

• The project implementation stage.
• The operation stage and its distinguishing characteristics.