One in every ten jobs worldwide now sits somewhere inside the hospitality sector, and that number keeps climbing as outbound tourism grows and governments keep investing in tourism infrastructure. Yet many people entering the field, and even some already working in it, have only a partial picture of how hotel and hospitality management actually operates end to end. This training course from the Arab British Fellowship Training Academy closes that gap for professionals and newcomers alike.

Hospitality has become one of the sectors with the fewest limits on growth, because it keeps evolving on every front and overlaps heavily with the wider tourism industry -- which is exactly why so many investors are drawn to it. The course also covers the protocols, etiquette and professional codes of conduct that communication staff need when interacting with VIPs and business travellers, alongside the practical mechanics of running hotel operations, reception, and guest relations to a consistently high standard.

After completing this course, participants will be able to:

• Apply universal principles of protocol, etiquette and professional code of conduct.
• Build comprehensive strategies for managing hotel services and understand modern concepts of luxury hospitality.
• Align the various activities of hotel departments with a company's overall strategy for long-term growth.
• Create good impressions and avoid embarrassing missteps in important events and situations.
• Apply best practices for building customer loyalty and a strong hospitality brand.

Target Audience

• Employees in hotels or other tourism sectors, including hotel and restaurant managers.
• Owners and directors of tourism and travel agencies or other tourism establishments.
• New investors in the hospitality industry.
• Those beginning their career in tourism and hotel services.
• Staff assigned to interact with VIPs and important business contacts.

Module 1: The Hospitality Industry at a Glance

• Definition, concept and types of tourism and hospitality.
• The importance and nature of hotels, and general features of successful hotels.
• The historical development of the hotel industry, and hotel classification and rating standards.

Module 2: Hotel Structure, Roles and Service Quality

• The organisational structure of a hotel and its administrative levels.
• Duties and responsibilities of the general manager, and different styles of hotel management.
• Studying the service element in hotels and quality management within hotel operations.

Module 3: Guests, Systems and Contracts

• The contractual relationship between the hotel and the guest.
• Property Management Systems (PMS) and key formulas used in hotel management.
• Regulations issued by the International Hotel Federation governing the hotel-guest relationship.

Module 4: Growth, Investment and Human Capital

• Strategic hospitality management and innovation.
• The importance of the human element in the success of hotel work, and hotel supply and demand.
• Marketing the hospitality experience and managing human resources in hospitality.
• Preparing tourism plans and developing hospitality centres.